Cultural research

Sometimes ideas come together, and that's something beautiful. I fully support Aaim's vision and value the worth of their service. Below, you'll find more information about what they offer.

Do you want to improve performance and satisfaction within your organization? Or gain more insight into the current organizational culture and how it can be strengthened? Our cultural research provides the answer.

Why conduct a cultural survey?

Our research shows how organizational culture influences performance and satisfaction. We analyze the current and desired culture and map out the "change delta." This helps in strengthening motivation, engagement, and growth within the organization.

We combine scientific methods with thorough research to not only analyze the visible symptoms of an organizational culture but also uncover the underlying causes, motives, and connections.

How do we work?

We combine scientific methods with practical research. We don't just look at visible symptoms but dig deeper into the underlying causes, motives, and connections.

Our approach includes:

✔ An online questionnaire, interviews, and interactive sessions.

✔ High response rates and broad support by actively involving employees.

✔ A concrete Action Plan for sustainable cultural change.

What do we research?

  • Current and desired culture – Does the current culture align with your mission and strategy?

  • Team dynamics & social safety – Where are tensions arising, and how can we sustainably improve them?

  • Securing a healthy culture – How do you create a strong, shared identity and connection?

  • Leadership in culture – How can leadership provide more direction, clarity, and motivation?

  • Attracting and retaining talent – How do you make your organization more attractive and ensure good people stay?

  • Bottlenecks to progress – What is hindering collaboration, innovation, and diversity?

Would you like to know how cultural research can help your organization move forward? Contact us and take the first step toward a strong and future-proof culture!

Visit their website at aaim.nl